Week 11 Fantasy Football Market Share Report: T.Y. Hilton Is Back in Business

Red Zone Market Shares

1. Sony Michel Primed for Scoring Opportunities

Sony Michel sits ninth in red zone rushing attempts this season, with 23, which in itself is nice. But after missing several games this season and providing us with a mid-season glimpse of what he can do, he presents a bigger opportunity in Week 12.

Michel has 41.8 percent market share of the New England Patriots' red zone rushing attempts this season, and inside the 5-yard-line that number goes up to 44 percent.

On Sunday, Michel gets a crack at the New York Jets after a bye week to get healthy. The Jets got blown out of the water against Matt Barkley and the Buffalo Bills in Week 10.

Before the bye in Week 10, Michel had an unspectacular 11 carries for 30 yards, but the game script got out of hand quickly, and the key takeaway is that Michel came away healthy.

2. T.Y. Hilton Is Back

It’s been a strange season for T.Y. Hilton. The Indianapolis Colts have been one of the surprises of the season, but Hilton hasn’t been as elite as expected.

On Sunday, that all changed, as Hilton hit for 9 receptions, 157 yards and 2 touchdowns against the Tennessee Titans. He saw a 29 percent target market share for the game.

Currently, Hilton sits 19th in red zone receiving. But if Sunday is an indicator, Hilton is about to get a big boost. Hilton has 13 red zone targets and 5 touchdowns on the season, however, on Sunday he had a 18 percent market share of the Colts’ red zone receiving targets and 110 air yards with a 12.1 average depth of target (aDOT).

Hilton can be fired up as a top-end WR2 or a WR1 from here on out.